I now start my series on Tips For GAP Exam. While you should ideally undertstand all the concepts explained in the Google AdWords Learning Centre, these tips will help you during the GAP exam.
GAP TIP 1:
Remember the formulae included in the lessons.
These include:
ROI = (Revenue - Cost) /Investment x 100
Remember that in the problems included in GAP lessons, Cost = Investment.
Cost / Conversion = Total Cost / Total Number Of Conversions
Conversion Rate = Number Of Conversions /Number Of Clicks x 100
Rank No. = Max CPC x Quality Score
Rank No. is same as Ad Rank
Showing posts with label Search Engine Exam. Show all posts
Showing posts with label Search Engine Exam. Show all posts
GAP Exam - 3 days to go!
It's the 16th of December and I'm taking the Google AdWords Professional exam on the 20th. For once, I woke up early on a Sunday morning just to go through the Google AdWords Learning Centre.
I'm starting with the Tracking Ad Performance lesson and will update some info here for future reference and for the benefit of those who'll be appearing for the exam sooner or later / and those who work on AdWords.
BRB.
I'm starting with the Tracking Ad Performance lesson and will update some info here for future reference and for the benefit of those who'll be appearing for the exam sooner or later / and those who work on AdWords.
BRB.
Subscribe to:
Posts (Atom)